Project Description


  • ezCaretech is a leading healthcare IT company in Korea that develops and supplies world-class hospital information systems (HIS).
  • In order to export HIS developed in 2011 to overseas regions such as the Middle East, North America, and Asia, it was required to analyze the medical environment of each country, develop local sales/marketing plans, and business promotion strategies.


  • Analyzed public/private hospital market and identify HIS related needs based on healthcare IT industry analysis in each country.
  • Supported for sales/marketing activities such as proposal of HIS implementation for major hospitals.
  • Established system localization plan including applying local medical process and regulations, changing language and terminology, etc.
  • Established strategies for local business promotion by each country, such as establishing joint ventures(JV), signing long-term partnerships, etc.
  • Established negotiation strategy and financial strategy for project signing with the hospitals and supported key issue management from project contract signing to system implementation/O&M stage.


  • Established JV with the Ministry of National Guard-Health Affair (MNGHA) of Saudi Arabia and implemented HIS for 11 hospitals and 70 PHCs in the Middle East.
  • Established US corporation that signed a partnership with local medical IT company, and signed a contract to implement HIS for 15 hospitals affiliated with Aurora Behavioral Health in the US.
  • Partnered with Japanese medical IT company for  system localization and HIS business in Japanese market, and signed a Fit&Gap project contract with St. Marianna University Hospital.

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